Welcome to Olli Ella!
Unveiling Our Favourite 2024 Product Launches: What’s New at Olli Ella
2024 has been an exciting year for us, and we couldn’t be more thrilled about the new products we've launched! Our team has been working hard to bring some fresh new faces to our Olli Ella shelves and it’s been such a delight to see how loved they have all been. This year’s launches have been all about making playtime even more magical and fun.
With the year quickly coming to an end, we’re taking a moment to reflect and round up a few of our favourite new arrivals that have added a sprinkle of joy to homes all over the world (gosh, that feels magical to say!). To get the lowdown, we grabbed a few of the team to ask them one of the toughest questions of the year:
What was your favourite launch of 2024?
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"It’s not even a question, I’m obsessed with these guys! They are so cute, the Binky Puppies."
- Kayla, Marketing Producer
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"Has to be the Dinkum Unicorns. I love them, and their little glittery carrot treat! It was just so much fun, and everyone was so excited about it."
- Grace, Product Manager
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"Definitely the Halloween Dinkums! They’re super special. Like their little teeth and all the little details on their dresses."
- Andrea, Product Designer
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"The Cozy Unicorns! I absolutely love them, their little wings and horns – they’re just too sweet."
- Lily, Graphic Designer
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"Definitely the Sollie Stroller! It’s such a fun, tactile toy, and you can push it around. Super cute!"
- Polly, Marketing Manager
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"It’s got to be the Unicorn Launch that just happened. The creative was so fun, with those pink and purple pops, and the backpacks... they have won my heart! My little daughter has one, and they’re just cute, cuddly, soft, and practical!"
- Netty, General Manager
These new arrivals have been flying off to their new homes faster than we could have ever imagined, I guess Unicorns really can fly! If hearing about our 2024 goodies has you feeling inspired and full of imagination, dive in and treat your tiny adventurers to a little magic! Shop now!
Here’s to another year of play, imagination, and a whole lot of fun. Watch the TikTok and meet our toy magic team!